Wind power, solar power, ethanol and renewables are sexy. They're fun to write about. But it's easy to overlook the potential of energy conservation, an old fashioned solution (remember Jimmy Carter in his cardigan?) to today's problems of global warming and our dependence on imported oil. That was the topic of my column today at CNNMoney.com, after I visited a company called Danfoss.
NEW YORK (Fortune) -- Here's some good news about energy conservation: Americans are a lot more efficient than we used to be.Here's the bad news: We're still a lot more wasteful than we need to be.
You can read the rest here.